Selena Gomez launched her first ever fashion collection for adidas NEO Label in Berlin. Selena, who is already a hugely successful recording artist and actress can now add NEO guest designer to her ever-growing list of talents. Selena’s ‘rock chic’-style collection was revealed at a launch event in the flagship adidas NEO store on Tauentzienstraße, Berlin.

Selena has been working closely with the adidas NEO Label team on her 53-piece collection for teenage girls. The range is a twist on classic rock style with an effortless edge. Continue reading “Selena Gomez Launches Adidas Neo Label” →